Interviews via Media Man Australia: Malcolm Turnbull (Google Users Conference), Craig Newmark (Craig's List), Quentin Dempster (ABC), Lee Holmes (Supercharged Food), Dean Foley (Barayamal) and more
Sunday, 4 September 2022
Greg Tingle Promotions Blog: Google On Why Helpful Content Update Appears Quiet; Google's Danny Sullivan with an update
Google On Why Helpful Content Update Appears Quiet; Google's Danny Sullivan with an update
A Continuing Effort...
The impact of Google’s helpful content update may appear minimal because the intent is to refine the signal over time.
Update isn’t done. It’s also part of a continuing effort, as we’ve explained. We’ll keep refining how it works. Directionally, the guidance we’ve given is what SEOs and creators should be considering.
Danny Sullivan of Google explains:
“Update isn’t done. It’s also part of a continuing effort, as we’ve explained. We’ll keep refining how it works. Directionally, the guidance we’ve given is what SEOs and creators should be considering.”
Reports that the update is quiet got the attention of Google’s Search Liaison, Danny Sullivan, who addresses the situation in a series of tweets.
Danny Sullivan Twitter
Update isn’t done. It’s also part of a continuing effort, as we’ve explained. We’ll keep refining how it works. Directionally, the guidance we’ve given is what SEOs and creators should be considering.
I also get that when we announce an update, there are the memes and the gifs and the jokes and the OMG the sky is falling reactions that can even make me laugh. But updates don't necessarily mean a big giant shift. If you have good content, you're generally fine...
It wouldn’t remove content. It just might have dropped out of the index for a variety of unrelated reasons. You might inspect & request recrawl.
Media Man says: Just as Google recommended, have helpful content, and remain Google friendly. You and your readers are not going to notice the changes overnight. Keep producing quality and unique contact and follow the guidelines.
References
Greg Tingle Promotions Blog: Las Vegas' Circa Sports Expands to Northern Nevada with Launch of New Sportsbook at Legends Bay Casino
Las Vegas' Circa Sports Expands to Northern Nevada with Launch of New Sportsbook at Legends Bay Casino
SPARKS, NEV. – Las Vegas-based sports betting brand Circa Sports has continued its rapid expansion with the launch of a new Circa Sports sportsbook at Olympia Gaming’s Legends Bay Casino in Sparks, Nev. The new book officially opened its doors Tuesday, Aug. 30, marking the sports betting brand’s first northern Nevada venture. Circa Sports at Legends Bay delivers an ultramodern and technology-forward sportsbook to the region and now offers northern Nevada residents the opportunity to participate in its record-breaking pro-football contests Circa Million IV and Circa Survivor, promising its largest guaranteed payout ever of $12 million, no rake.
“We are thrilled to welcome guests to our Circa Sports sportsbook at Legends Bay and expand our offerings to northern Nevada,” said Derek Stevens, CEO of Circa Sports. “Our team has brought some of the industry’s top oddsmakers and a menu featuring some of the best odds in the country. We are excited to kick off the new book with the Circa Sports contests and for northern Nevada residents to be able to join the fun.”
Circa Sports CEO Derek Stevens and Olympia Gaming’s Chairman and CEO Garry Goett welcomed the new sportsbook to the property with a ceremonial ribbon-cutting followed by remarks from executives.
Garry Goett, Chairman and CEO of Olympia Companies, said, “This is a momentous occasion for northern Nevada. Derek Stevens and his team at Circa Sports have been an excellent partner in helping us deliver a sports betting offering worthy of this property. We look forward to ushering in a new era for Sparks together.”
Circa Sports at Legends Bay
Circa Sports at Legends Bay is open daily from 8 a.m. to 10 p.m. and boasts a 10-by-15-foot Daktronics video board displaying live odds and six of the day’s hottest games. The biggest events in sports are always be broadcast, including the full Sunday football lineup.
With a capacity of nearly 140, the venue features multiple 60-inch TVs and a variety of seating options. Each seat includes USB and power outlets for guests’ convenience. During their visit, guests can order a variety of gameday bites or libations. Three ticket counters and an ADA window are open for bettors to place bets, register for the sports betting app, make deposits/withdrawals and more.
Circa Million IV & Circa Survivor
Circa Million IV and Circa Survivor are taking entries through September 10 at Legends Bay, either in person or via proxy beginning the opening day of the book. Details are as follows:
Circa Million IV will deliver $6 million in guaranteed total prizes, with a $1 million first place prize that comes with a coveted, handmade Circa Sports blue jacket. The contest includes no rake, and any extra fees go into the quarter and full-season prize pools.
$3.65 million will be allocated amongst places two through 100 and $300,000 of prizes per quarter will be awarded every four to five weeks. The last place booby prize winner will receive $100,000 and second to last place booby prize winner will receive $50,000.
Each player will make five professional football picks against the spread each week. One point will be awarded for each correct selection and one-half point for each push. Each entry for Circa Million IV is $1,000, with a maximum of three entries per person.
Circa Survivor will offer a $6 million payout for the last entry standing. A $1 million undefeated bonus prize will be gifted for any entry that goes 20-0. To be eligible for this bonus prize, an entrant must not choose either of the teams that played in the 2022 Big Game.
Circa Survivor will consist of up to 20 legs throughout the year, one for every week of the football season plus two special weeks. Each week, participants will choose one different team to win straight up, but the player cannot pick the same team twice for the duration of the season. Thanksgiving and Christmas will each be considered their own contest weeks. Entries are $1,000 each, with a maximum of six entries per participant. An entrant can purchase up to six additional entries if they lose their original entries on the opening Thursday Night Football game. An entrant cannot go into the Saturday deadline with more than six active entries.
Entries are eliminated from the contest by selecting a team that subsequently loses or ties its game that week. If more than one entry remains after 20 legs, the pool will be split equally amongst all the entries that successfully submitted a selection during the leg. If an entry wins before the 20th leg of the contest, the winner will have the opportunity to continue making selections each week to try and achieve the 20-0 record.
Promising guests one of the most approachable betting scenes, Circa Sports is defined by incredible customer service, as well as an unrivaled team of experts leading the charge. This includes a diverse menu of wagering options and the option to take custom bets from the public. In addition to its new Legends Bay location, the betting brand is available to bettors in five properties across Southern Nevada – including the brand’s flagship location: the world’s largest sportsbook at Circa Resort & Casino in Las Vegas – via mobile betting offerings in Colorado and Iowa, and soon in a temporary book in Waukegan, Ill.
# # #
About Circa Sports
Helmed by casino owner and downtown Las Vegas developer Derek Stevens, Circa Sports is blazing a new trail in the gaming industry by combining customer-first approach to business with a team of the country's top oddsmakers. Circa Sports boasts one of the most competitive wagering menus in Las Vegas and is a leader in the city for sports futures. The venture currently operates in the world’s largest sportsbook at Circa Resort & Casino, as well as sister properties Golden Gate Hotel & Casino and the D Las Vegas. Stevens launched his first Las Vegas books outside of his downtown properties at Tuscany Suites & Casino and The Pass Casino in Henderson. Additionally, Circa Sports’ mobile app is available in Colorado and Iowa. This summer, the brand launched a sportsbook at the new Legends Bay Casino in Sparks, Nev.
About Olympia Gaming
Olympia Gaming is the gaming development division of Olympia Companies, whose subsidiaries and related entities include Casino Fandango in Carson City and Legends Bay Casino in Sparks, opening in summer 2022. In addition, through its affiliated companies, Olympia owns the Courtyard by Marriott hotel in Carson City and co-owns the Hampton Inn and Suites, and Residence Inn hotels in Sparks. For more information, visit Olympia Gaming.
About Legends Bay Casino
Building upon Olympia’s success in Carson City, Legends Bay Casino will feature the latest slots and table games, northern Nevada’s only Circa Sports | Sportsbook, several original dining and bar concepts, as well as seamless access to the open-air shopping and dining at The Outlets at Legends and the adjacent Sparks Marina. For more information, visit Legends Bay Casino.
Saturday, 3 September 2022
Greg Tingle Promotions Blog: Coach John Wooden on Succeeding with Integrity (Success Magazine)
Coach John Wooden on Succeeding with Integrity (Success Magazine)
You are standing at a critical crossroads in history.
Scroll through any news app and you’ll find slander, dishonesty and filth coming from the mouths of our current and future leaders. Take a look at the role models your children look up to and you’ll quickly notice patterns of loose standards, unrealistic expectations and unworthy pursuits. When your co-worker does something that violates your personal code of right versus wrong, you feel compelled to remain silent because of the pressure of office politics.
All this leaves you asking: Is success even possible in today’s world without sacrificing integrity or morals?
Yes. But you have to decide to take the path less traveled, and that can be tough. It’s rare to see those who develop and demonstrate integrity, self-discipline, loyalty and character because these qualities go against the crumbling decay of our current societal landscape.
Have you ever felt the pressure of knowing what was right but felt unable to stand up for what you believe? Have you ever had the desire to discover a better, more wholesome approach to success without having to sacrifice your integrity to do it? Have you ever wanted a mentor who could guide you along a more humble path to personal and professional achievement? Coach John Wooden, who led the UCLA men’s basketball team to 10 national championships, had answers to all of these quandaries.
Discover a framework responsible for building championship journeys—not just on the basketball court, where Wooden and his teams set numerous records, but in the game of life.
Sports legends such as Kareem Abdul-Jabbar, Bobby Bowden, Joe Torre, Bill Walton, Dick Vitale and others called Wooden their teacher, mentor and friend. But even they knew his legacy as a teacher wasn’t limited to basketball or athletics.
Wooden taught what he called the Pyramid of Success, a road map for individual and team excellence you can use to set goals, take action, overcome obstacles and achieve more in life. The Pyramid of Success was the core of the framework and success philosophy Wooden taught for more than 50 years.
Social Media
Greg Tingle
A brilliant and fascinated read about a great man.. Coach Wooden. There's a few expressions that come to find for me... Integrity is everything, and If you want to know the truth worth of a man look at his character and integrity. To that effect. I also say in my business endeavors, Media For Good (one of our business arms) and business as a force for good. Success meets inspiration, perspiration and integrity. He scores, K.O or Touchdown! ...or whatever your favorite sporting code for good sports.
Greg Tingle Official Blog: Betting Controversy on ESPN During Serena Match (Gambling911)
Betting Controversy on ESPN During Serena Match (Gambling911)
"Holy s*** Caesars is paying a lot of money to sponsor the U.S. Open Tennis telecast and this doofus says let’s not encourage Gambling," Gambling911.com's own Thomas Somach reported Friday night while watching Serena Williams take on Ajla Tomljanovic.
ESPN had the odds up on Serena provided by Caesars to win the title and those odds were being slashed. Commentator John McEnroe was mentioning this when the other announcer, Pat McEnroe, chimed in and said "let's not encourage gambling."
Huh?
"I’m sure he’s going to be in big trouble for that I’m listening closely now waiting for the apology waiting for him to say it’s OK to gamble," Somach said.
"(This) reminds me of the time a few years ago when Miss America contestants in Atlantic City were instructed not to smoke, drink or gamble in public lest it hurt the image of Miss America.
"The casinos complained and the restriction on gambling was lifted."
Soach questioned how ESPN could show an ad for Caesars and then say don’t use the product.
"It’s like advertising dishwashing detergent but then at the end of the commercial telling people it’s a bad product, don’t buy it."
- Tyrone Black, Gambling911.com
Social Media
Greg Tingle
So the odds are that ESPN has a solid sports betting deal, and the odds are that not all the ESPN commentators are big fans of the arrangement! That's sports business. Odds are hundreds of folks will read this. You can bet on it sport! Ha.
Greg Tingle Promotions Blog: Why Netflix's New Ad Hires Are Another Blow To Snap (AdAge) LinkedIn News
Why Netflix's New Ad Hires Are Another Blow To Snap (AdAge) LinkedIn News
Jeremi Gorman and Peter Naylor were powerhouses for Snap's ads team, but are now batting for Netflix
Netflix gets Peter Naylor and Jeremi Gorman, and Snap gets ... players to be named later. Gorman and Naylor going to Netflix from Snap is a real-life example of how advertising interest is moving from mobile devices to connected TV. Snap was once the "must-try" new social media ad offering, with some of the most innovative formats—vertical video, AR. Now, Snap is trying to build a subscription business because ad markets are tight on mobile. Meanwhile, Netflix used to only be subscription-based, but now sees the potential for big TV money in ads.
I spoke with Matt Barash about why Naylor is the ad sales exec Netflix wants walking into holding companies and top brands, and why Gorman is coming off a good run at Snap. But the tide has shifted from the excitement of mobile and social media to connected TVs, as it once shifted from traditional TV to mobile and social.
Also, spoke with advertising leaders who said Snap is losing two top leaders at a crucial time. “It’s a brilliant move by Netflix, they are getting the best in commercial strategy and video advertising,” a senior agency executive tells Ad Age. “It’s a huge loss for Snap. Snap needs to urgently hire great people and focus or they risk becoming irrelevant.”
Social Media
Greg Tingle
Great get by all accounts. There's what I call a friendly streaming war going on for end/consumer customers, and the same can be said for staff including executives and management at the streaming firms also. I'm happy Netflix customer also.. In Australia I worked for over 4 years for Optus Vision and the switched almost seamlessly to Telstra, Fox and then ID Media/Wavecam. Good people will always be sought after. The Google Chromecast that I purchased for $55AUD continues to work a charm with all the services in Australia. Watching this space with interest.
Thursday, 1 September 2022
Greg Tingle Promotions Blog: News, Pop Culture, Entertainment, Sports, Gaming, Creative, Social Media and more
News, Pop Culture, Entertainment, Sports, Gaming, Creative, Social Media and more
Pop Culture websites that we love: Media Man Int and Media Man Australia list
SMH Media & Marketing continues to impress
LinkedIn Wins Media Man 'Platform Of The Month' award
Search Engine Directory - Media Man Int and Media Man Australia
Search Engine Journal wins Media Man 'Website Of The Month' and 'Search Website Of The Month' award
Podcast Of The Month: Marketers That Matter® Releases Podcast, "MTM Visionaries"
Karrion Kross wins Media Man 'Wrestler Of The Month' (Men's Division)
Wrestling Promotion Friendly Wars
BJ Penn wins Media Man 'Martial Artist Of The Month' and 'Combat Sports Website Of The Month' awards
Combat sports online portfolio: Media Man Int and Media Man Australia
Creative Arts: Media Man Instagram and Facebook Top Picks; Photography is Photo Art
Art goes online in the new world situation